Start-up and Innovation at Museu do Amanhã
Rio de Janeiro, September 22, 2017 – U.S. Consulate General in Rio de Janeiro partnered with the renowned Museu do Amanhã in Rio de Janeiro to connect sixty entrepreneurs, students, and business leaders at a networking event about start-up and innovation in Brazil. This event was a follow-up of the UC Berkeley – COPPEAD training program that took place in Rio de Janeiro earlier this year. The UC Berkeley I-Corps Program that was partially funded by the U.S. Embassy in Brasilia applied the Lean Launchpad methodology, developed by Berkeley’s Haas School of Business, to mentor 27 teams with over 90 students selected by specialists for two months. During this period, professors from UC Berkeley and other local universities helped structure each team’s business plan and guide its implementation in a local community.
The Museu do Amanhã president, Ricardo Piquet, and U.S. Consul General, James Story, highlighted the common interest that Americans and Brazilians have in promoting innovation and entrepreneurship. A seven-expert panel presentation followed by lively discussion and networking centered around Rio de Janeiro as a potential hub for innovation, including topics on venture capital, government policies, and startup incubators.