Leaders of Sao Paulo’s most prestigious cultural institutions gathered November 24-28 to gain experience from United States cultural management experts, in a program sponsored by the United States Consulate in partnership with SESC Sao Paulo. Cultural Administrator Claudia Toni served as the liaison between SESC and NAS and assisted as local consultant for the program. Trainers from Virginia-based National Arts Strategies (NAS), one of the world’s leading cultural education centers, brought the latest trends in management to help Brazilian cultural institutions stay at the cutting edge.
“Brazil has wonderful cultural institutions, but this sector is not immune to the economic, corporate, and structural changes that affect companies,” said NAS Director Fielding Grasty. The classes, provided at no-cost to participants, built capacity among executive directors and new managers to face the challenges of the modern market from within the world of culture. As they welcomed participants, Consul General of the United States in Sao Paulo, Dennis Hankins, and SESC Sao Paulo Regional Director Danilo Miranda stressed the importance of the Consulate-SESC partnership in promoting bilateral connections in culture, sports, and education.
Participants in the two courses included 110 representatives of 20 institutions from eight Brazilian states, including OSESP Foundation, Itaú Cultural, Inhotim Institute, Tommie Ohtake Institute, Teatro Municipal, Dragão do Mar Center in Fortaleza, CE, Museum of Cultures Dom Bosco in Campo Grande, MS, São Paulo Pinacoteca, Museu do Futebol and Museu da Imigração. National Arts Strategies teachers from renowned U.S. institutions have been training cultural leaders around the world to explore today’s organizational challenges, creating a dynamic and sustainable artistic community for over 30 years.
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